Every Child Should aims to improve outcomes for all children through access to rich and rounded experiences that broaden their horizons and prepare them for life. We do this through thought leadership, consultancy and support and educational tools and resources. We operate often at the education and charity interface and to improving outcomes for children and young people, with a focus on those who are most vulnerable or excluded.
Every Child Should is led by Anita Kerwin-Nye and Matt Overd both long term advocates (and deliverers) of enrichment activity in and out of school and especially for those who need it most. It draws on their 20+ year history working with organisations to support access to culture, the arts, the outdoors, residentials, citizenship, financial education, first aid, conflict resolution, oracy and wider life skills: for all not the few. Every Child Should is supported by range of associates and experts and has strong links to charities, schools and individuals who are helping to inform debate and to deliver solutions.
Every Child Should provides a consultancy offer that supports organisations at every stage of their life cycle. While we have particular expertise in helping organisations take products and services to scale we have a track record in supporting organisations from start up through to leaving a legacy after closure. We combine strategy, theory of change and organisational development expertise to help organisations move through change. Associates have supported both large programmes of organisational development at large household name charities and supported smaller not for profits and start ups.
Key areas of support include:
Policy & campaigns
Every Child Should develops and supports a range of campaigns in areas of particular importance - we have seen success in promoting our own messages around enrichment, combating exclusion and improving collaboration for better outcomes. We also have a track record of raising the profile of other organisation's policy and campaigning asks which have led to more influence on a national stage and increased resources. Every Child Should will use its networks and influence to amplify and promote the campaigns of both clients and others in our areas of interest, previously this has included: work on oracy, inclusive literacy, #brilliantresidentials, outdoor education, cultural inclusion and citizenship.
Scaling up interventions
Every Child Should works with organisations at any point in their lifecycle, but has proven particualrly useful for those with evidenced interventions and who are looking to scale up and roll out their approach. This typically requires a different business model, new sources of income and increased visibility and engagement with media, government departments and other key influencers.
One of our strengths is the development of consortia approaches to achieving national change. Our lead associates supported the formation of the Learning Away Consortium – championing brilliant residentials – and formed and led the Whole School SEND Consortium which contiunes to run the Department for Education SEND Contract. Collaborative working is increasingly important in an era of less resource but often increased need. We start from the perspective that combining resources is better for children and young people.
Change is inevitable in any organisation - and may even be neccesary to keep doing the same work. Every Child Should supports organisations to understand the challenges that change will bring for leaders, the workforce and beneficiaries. We support strategy development and guide the leadership - by directly undertaking key tasks and through coaching - to bring about swift and robust change.
Every Child Should focuses on sharing learning from across disciplines with a particular focus on the education and charity interface and on approaches to improve systems for better outcomes. These often, with permission, draw on their experiences with clients and previous organisations but also draw evidence from across their extensive networks. We have a policy of telling it how it is – work also include failures to support learning and are committed to debating the difficult issues.
Every Child Should develops new products and programmes to support organisations and systems to improve their outcomes. Some of these are pro-bono, others are charged for. These products and programmes may be developed in partnership. We work at the interface of education and charity and resources often work better when they have be co-produced. We have a track record of facilitating this partnerships, collaborations and co-production.
With a proven track record in marketing and income generation Every Child Should supports the development of business planning and fundraising to match organisational strategy. Associates have directly secured over £10million of funding for clients and supported the development of successful fundraising and income generation strategies for organisations big and small.
Impact & outcomes
Focusing on outcomes and impact can motivate people, drive change and inform decision making frameworks. Every Child Should helps organisations to understand the relationship between their activities and their outcomes so that they can use their resources to create greater impact.